A decline in global shipments of Apple’s personal computers (PCs), by a sizeable 40 per cent, in the first quarter of CY23 is a reflection of the slump in the segment in the recent past.
Analysts, however, feel that the Apple PC story in India is only just beginning and has the potential to lift the Cupertino-based firm’s market share in the country.
In India, the tech giant broke into the top five PC companies’ ranking for the first time in the fourth quarter of CY2022.
Experts that Business Standard spoke to said that although the first quarter of CY2023