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EU tells Apple to end geo-blocking on its services such as App Store

The EU said Apple had one month to propose commitments on it would address the geo-blocking it had identified

With Karnataka-based contract manufacturer Aequs Group now part of the Apple Inc supply chain, the American tech giant’s Indian footprint is growing rapidly. According to data intelligence firm The Trade Vision (TTV), India has already emerged as the

Reuters BRUSSELS

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Apple was told by the EU on Tuesday to stop geo-blocking, the practice of restricting content according to a user's geographical location, on services such as its App Store, Apple Arcade, Music, iTunes Store, Books and Podcasts.
 
The European Commission said it had identified several potentially prohibited geo-blocking practices on some Apple Media Services and threatened enforcement measures by national regulators if Apple failed to address its concerns. 
"We are stepping up the fight against geo-blocking. No company, big or small, should unjustly discriminate customers based on their nationality, place of residence or place of establishment," said European Commissioner Margrethe Vestager. 
 
The EU said Apple had one month to propose commitments on it would address the geo-blocking it had identified.

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First Published: Nov 12 2024 | 6:25 PM IST

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