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Festive season: Amazon sees majority of customer visits from tier-2 cities

E-commerce firm Amazon India on Tuesday said that 80 per cent of customer visits on the platform in the first 48 hours of its annual festive season sale came from tier-2 and other smaller cities. The Amazon Great Indian Festival sale started on September 27, 2024, with 24-hour early access for Prime members. "The Amazon Great Indian Festival witnessed a record 11 crore customer visits in the first 48 hours of Amazon Great Indian Festival 2024 with 80 per cent hailing from Tier-2 and below towns," Amazon said in a statement, terming the demand from these towns as "encouraging". More than 75 per cent of all smartphone sales, about 80 per cent of all TV orders, and over 60 per cent of orders in the fashion and beauty segment came from tier-2 and beyond cities, it said. The sale also turned out festive for sellers on Amazon, with SMBs (Small and Medium-sized Businesses), including women entrepreneurs, weavers, and artisans, selling over 1,500 units every minute during the first 48 hour

Festival season sales kick off to record-breaking start for e-com majors

Meesho reported a 100% increase in Day 1 orders compared to last year

Flipkart, Amazon eye 20-25% sales growth during festive shopping season

From September 26 to 28, online retailers experienced approximately a 26 per cent increase in sales compared to the previous year, amounting to around Rs 26,500 crore

How's the josh at e-com war rooms as Amazon, Flipkart sales go live?

Amazon sets up over 20 war rooms compared to about 10 last year

Google defends ad tech as safe, says it's competitive with Meta, Amazon

In a federal antitrust trial, enforcers allege that Google has monopolised the technology used to buy and sell website ads

Dell Technologies mandates in-office work five days a week for sales staff

Sales staff, especially field representatives, must now balance customer engagements and office duties with a five-day workweek, up from the previous three-day office requirement

Amazon is making its Local Shops program more robust this festive season

'Local Shops on Amazon' has enabled offline retailers and neighbourhood stores to reap the benefits of e-commerce

Amazon Great Indian Festival sale: Check deals on iPhones, foldables, more

During the Great Indian Festival sale, Amazon is offering discounts, bank offers, and no-cost EMI on a range of smartphones, including Apple iPhone and foldable from Motorola

Amazon great Indian festival sale starts for prime members; details here

Amazon Great Indian Festival Sale 2024 is now LIVE for Prime members. From exclusive deals on gadgets to more; Prime members can enjoy early access to top discounts and offers

Amazon engaging with India on GPU procurement tender: Senior exec

Pankaj Gupta, Leader-Public Sector, Amazon India, called the India AI mission an empowerment framework for the sector, and indicated that the firm was engaging with the government on the same

SMBs to launch over 9,500 products in Amazon's month-long festive sale

Ahead of its month-long festive season sale, Amazon India on Wednesday said more than 9,500 new products from small and medium businesses (SMBs) will be showcased on the platform. The Indian SMBs, a part of Amazon's seller programmes, include Karigar, Saheli, Alpino, Phool, Aazol, Taasha Craft, among others. "Our goal is to make the festive season memorable for everyone and empower our sellers, through digital transformation to help them connect with customers across different parts of India. With more than 16 lakh sellers, offering crores of products, our customers can expect great value, extensive selection, and reliable delivery to 100 per cent serviceable pin codes across India," said Amit Nanda, Director, Selling Partner Services, Amazon India. Amazon has introduced a line-up of new features and tools like a sale event planner, AI-based listing experience, and imaging services, among others to help sellers easily list and effectively showcase their products. The 9th edition of

Amazon scales up operations network to meet festive season demand

Amazon India is making significant investments and scaling up its operations network as it prepares to serve millions of customers throughout India during the upcoming festive season

Amazon announces commission hike for content creators ahead of festive sale

E-commerce platform Amazon on Monday announced an increase in its standard commission income rates across 20 plus sub-categories for over 50,000 content creators engaged with it. The revised structure will offer content creators 1.5x-2x increased income across a wide range of product categories, including popular choices like fashion, beauty and personal care appliances, home, kitchen, toys, and books, Amazon said. "This empowers creators to earn more during the peak shopping season and capitalise on the increased consumer demand during the Amazon Great Indian Festival (AGIF)," a company statement said. The Amazon Great Indian Festival is set to start on September 27, with 24-hour early access for Prime members. Apart from the overall increase in standard commission income rates, it has also introduced target-linked incentives of up to 10-15 per cent of revenue generated, it added. As part of the Amazon Live program, hundreds of creators will run over 1,500 live streams across ...

Amazon India launches AI chatbot Rufus ahead of its festive sale event

E-commerce major Amazon India has launched a new generative AI-powered conversational shopping assistant, Rufus, ahead of the start of its festive sale event. Rufus enables natural language interactions within the Amazon app, making it easy to ask product-related questions, get recommendations, or compare products, the company said. "Whether typing or speaking, customers can now enjoy a more intuitive shopping experience, further enhanced by AI-powered tools like personalised recommendations and Alexa for seamless shopping assistance," Saurabh Srivastava, Vice President, Categories, Amazon India said. It has also introduced AI-Generated Review Highlights, which make use of Generative AI to provide concise summaries of customer reviews. This feature gives customers quick insights into product sentiment and key attributes, allowing them to make more informed decisions with ease. It also helps customers navigate specific product attributes, such as 'ease of use' by tapping on relevan

German court rules in Nokia's favour in Amazon video tech patent dispute

In July, Amazon sued Nokia in a Delaware federal court, accusing the Finnish group of infringing a dozen Amazon patents related to cloud-computing technology

Amazon veteran Samir Kumar to replace Manish Tiwary as head of India ops

Kumar, who joined Amazon in 1999, was part of the original team that planned and launched Amazon.in (Amazon India) in 2013

Amazon Great Indian Festival to begin from September 27, check top deals

The Amazon Great Indian Festival Sale is set for live on September 27, 2024. Major savings are expected in a variety of categories, in the grand sale, from home and kitchen appliances to so much more

Samir Kumar named Amazon India's country manager after Manish Tiwary's exit

Samir Kumar will take on the new role from October 1, 2024, while continuing his existing responsibilities in leading Amazon's consumer businesses across the West Asia, South Africa, and Turkey

Amazon asks employees to return to office five days a week starting next yr

Companies have been allowing many employees to work from home since the pandemic, leaving downtown offices nearly empty in a number of cities such as San Francisco and Seattle

'Amazon Biz customer base up at annual 111% rate in 6 yrs, 65% via phones'

Customer base of Amazon Business has expanded at a compounded annual growth rate of 111 per cent in the country in the last six years, a top company official said on Tuesday. Director of Amazon Business Mitranjan Bhaduri told reporters here that 65 per cent of overall orders on Amazon Business are now received through mobile phones. The customer base of the platform (Amazon Business) across India has increased at a CAGR of 111 per cent in the last six years, Bhaduri said. Amazon Business, the B2B online wholesale market started in 2017, is completing seven years in India, he said.. Bhaduri said that Amazon Business has witnessed significant growth outside metro areas, particularly in Bhopal, where it has seen a 2.4-times year-over-year (YoY) increase in new customers. He said that a study reveals strong consumer enthusiasm for online festive shopping. In the study, 89 per cent of respondents expressed their excitement for the upcoming festivities with 71 per cent indicating that