Business Standard

Amitabh Bachchan Brand Trust

Nostalgia, gravitas and credibility: How brand Bachchan stands tall at 80

Bachchan, who turned 80 on Tuesday and whose career spans over five decades, was most recently seen in family drama 'Goodbye'

Nostalgia, gravitas and credibility: How brand Bachchan stands tall at 80
Updated On : 11 Oct 2022 | 11:53 PM IST

How Amitabh Bachchan tops the brand trust charts

Despite controversies and competition from a growing band of young celebrities, the superstar manages to retain the trust of consumers across age groups

How Amitabh Bachchan tops the brand trust charts
Updated On : 15 May 2016 | 10:26 PM IST