Tarun Mehta and Swapnil Jain founded Ather in 2013 after graduating from the Indian Institute of Technology Madras
Ather competes with players such as Ola Electric, Bajaj, Ampere, Hero MotoCorp, and TVS Motor Company. It has been making efforts to achieve profitability as it prepares for the IPO
Industry unlikely to meet FY24 target of 1 million registrations
Despite the shift towards a family-centric approach, Mehta assured customers that the Rizta will uphold the quality and reliability synonymous with the Ather brand
Withdrawal of government's incentive on sale of electric two-wheelers in April would prompt industry players to work hard and this could result into one or two more years of stagnated growth, Ather Energy's CEO and co-founder Tarun Mehta said on Friday. "The industry is no longer entirely dependent on subsidies for survival but an early discontinuation of the subsidy in April would prompt industry players to tighten their belts and work hard. "Despite this resilience, such a scenario would still result in one or two more years of stagnated growth, pushing the industry further away from its targets," the CEO of the electric two-wheeler firm said in a statement. The central government provides incentives on the sale of two-wheelers, three-wheelers, and four-wheelers under the FAME-II (Faster Adoption of Manufacturing of Electric Vehicles in India) scheme, which is ending in March this year. In June last year, the central government has already reduced the subsidy amount on electric .
The Ola rival's new scooter is slated to be unveiled in mid-2024
Nikhil Kamath, founder of online stock trading platform Zerodha, who has also taken a stake in Ather, is believed to be willing to bet more in the company. But existing investors are not selling right
India's overall electric two-wheeler market in 2023 fell short of the one million mark
Launch of a family scooter and expansion of dealership network to help it increase market share
Ather, the manufacturer of electric two-wheelers, is also aiming to list on the Indian stock market
The network of charging stations will be available to be located through the applications 'My VIDA' and the Ather App
Company says it leads market with 35%, expects to continue its position
Though the defaulter companies have repaid the Rs 312.42 crore in full, only Rs 183.15 crore has actually reached the customers, the Ministry of Heavy Industries data show
Electric two-wheeler maker Ather Energy on Monday said it is foraying into the international market. The company plans to enter the international market with the export of its flagship model, 450X, to Nepal, it said in a statement. The plans to export the 450X model comes at a time when Nepal is shifting towards more clean mobility options. A relatively smaller market as compared to its neighbours India and China, Nepal, however, presents a promising proposition for companies like Ather to understand new markets in terms of product performance and acceptability, the company said. "While we continue growing domestically, we are really excited about expanding our business footprint to international markets. We have had incredible in-bound demand from multiple markets, and Nepal is the first step in our journey of going international," Ather Energy Chief Business Officer Ravneet Phokela said.
Apart from this, Ather Energy is also looking at the possibility of expanding to the global markets
The amount of loan being financed will be determined based on the credit profile of the customer of Ather Energy
Policy predictability is needed to make investment plans for accelerating electric mobility in the two-wheeler segment, according to electric two-wheeler maker Ather Energy Chief Business Officer Ravneet S Phokela. The company, in which Hero MotoCorp is a significant investor, expects 100 per cent electrification of the domestic two-wheeler market by 2030 even as it prepares to start exports to an India-like market in the near future. With the FAME-II (Faster Adoption of Manufacturing of Electric Vehicles in India) scheme coming to an end in March next year, Phokela said Ather is happy with the government support and the current levels of subsidy but hoped that it would be extended for another three to five years for acceleration of EV adoption. "Two requirements, extend the period of time and importantly, let there be policy predictability," he told PTI when asked about the company's wishlist for FAME III. He further said,"Unpredictability is not good for business because my busin
Phokela concluded that with an annual production capacity of 420,000 units, Ather does not foresee the need for additional manufacturing capacity for the next 18 months
Electric two-wheeler manufacturer will use funding to launch new products, expanding charging infra
Hero MotoCorp on Monday said it will invest an additional Rs 550 crore in Ather Energy. The company's board, at its meeting held on September 4, 2023, has approved an investment of up to Rs 550 crore in the Rights issue of Ather Energy, Hero MotoCorp said in a regulatory filing. The investment is subject to the execution of definitive documents and completion of certain conditions customary to a transaction of this nature, it added. Prior to the proposed investment, Hero MotoCorp's shareholding in Ather stood at 33.1 per cent, the country's largest two-wheeler said.