Brand Endorsements For Women Cricketers
Women's IPL: Media rights may attract bids worth Rs 220-250 crore a year
BCCI eyeing Rs 10-11 crore per match for 2023-27 cycle, say sources; broadcasters Disney-Star, Viacom18, Sony-Zee may step into fray for rights
 "Women's IPL: Media rights may attract bids worth Rs 220-250 crore a year")
Updated On : 18 Dec 2022 | 11:38 PM IST
Equal playing field? Why women sports persons get paid less than men
The pitch has always been queered against women sportspersons when it comes to earnings. Let's delve deep into the thorny issue of pay gap and find out what could be done to bring some parity
 "Equal playing field? Why women sports persons get paid less than men")
Updated On : 25 Jul 2022 | 7:00 AM IST
Brands break gender stereotype as PepsiCo, Hero bring in women cricketers
Brands are turning to women cricketers also as part of a larger shift in the advertising narrative.
 "Brands break gender stereotype as PepsiCo, Hero bring in women cricketers")
Updated On : 18 Mar 2020 | 10:04 PM IST
Women cricketers make headlines, but yet to score deal with brands
Unlike male counterparts or sportswomen in other sports, female cricketers in India have not been able to break into this scene
 "Women cricketers make headlines, but yet to score deal with brands")
Updated On : 13 Nov 2018 | 5:30 AM IST
