By innovating in terms of product, promotions, and packaging, and keeping prices low, these local brands have grabbed a share of the pie from their larger counterparts
Bulgari said in a Chinese-language statement posted to its Weibo account Tuesday evening that it respected 'China's sovereignty and territorial integrity, as always, and firmly'
From 2020-21, Johnson Controls-Hitachi Air Conditioning India has seen its profits shrink year-on-year and the firm went into losses in 2022-23
Experts believe that guided by agents, celebrities often don't use discretion while promoting products
In the last few months, McLaren, Valentino, and Balenciaga, among several others, have debuted in India
Poha to biryani, instant food firms have a full plate as airlines focus on in-flight experience
While brand experts count on aspirational value, the undue premium on personal care remains discriminatory
There have been brand collaborations in the past that have been really well done
With a total sales of Rs 8,200 crore in 2022, Surf Excel also became HUL's first brand to reach the milestone
Direct-to-consumer (D2C) firm Mensa Brands on Tuesday said it has raised Rs 300 crore debt from TradeCred. The funds will be used for new brand acquisitions as well as brand growth, including product development, supply chain integration, and working capital investment, the company said in a statement. "With this additional capital, we will be able to double down on our growth ambition," Mensa Brands Founder & CEO Ananth Narayanan said. At present, Mensa has 25 brands across fashion, home, beauty and FMCG, including Dennis Lingo, Villain, Pebble, and MyFitness. Debt platform TradeCred has over Rs 2,200 crore of assets under management and more than 20,000 active users as of February 2022, the company said. "As part of Mensa's Rs 300 crore financing arrangement, 50 UHNIs (Ultra high-net-worth individuals) collectively participated," it added.
D2C brand buys four other brands it didn't name as it seeks expansion
Airline will take some years to attain 'world class heights', he says in year-end note
Experts believe advertisers trying to reverse gender roles in their brand communication walk a thin line in today's 24x7 digital age
Retail brands and malls expect sales to grow by as much as 50% this time over the 2019 figures, when Black Friday as a concept began gaining momentum in India
Online players like Nykaa, Tata Cliq have also offered discounts on the back of Singles' Day Sale
Users started creating accounts pretending to be major brands and politicians, fooling users and potentially jeopardizing Twitter's now-shaky reputation with top advertisers
On Wednesday, the star cricketer became the highest run-scorer in the history of the ICC T20 World Cup, going past Sri Lankan Mahela Jayawardene