In July, Mondelez launched a version of its popular Cadbury Dairy Milk with 30% less sugar in Britain, which McGrath said was selling well and was being extended into India
Firm has tied up with various regional dosa and sweets makers in Chennai to come up with chocolate dosa, Mysore Pak and other products
Given increasing consumer concerns over a healthy lifestyle, the company sees potential in expanding the brand's health promise into new forms and areas
Illinois-based Mondelez, India's No.1 chocolate maker, said "the big bulk" of a $150 million increase in global investment this year - the first hike in five years - will be in rural India
The leading brand of chocolates manufactured by Mondelez India has embedded Kuchh accha ho jaaye (let's do something good) in its successful slogan since the mid-2000s
Mondelez India is betting on innovative product variants to lure consumers and pre-empt competition
CVC is looking into the role of central and state government officials who might have facilitated the alleged evasion
Firm's largest in the APAC region & will cater to domestic and regional needs