Cinemas

PVR INOX to add 100 screens next year with investment of around Rs 200 cr

Cinema exhibitor PVR INOX Ltd plans to add around 100 screens next year entailing an investment of around Rs 200 crore, its Executive Director Sanjeev Kumar Bijli said on Friday. The company, which launched an AI-powered WhatsApp chatbot, Movie Jockey (MJ), for movie discovery and booking experience, plans to add 100 screens every year going forward. "This year so far we opened about 70 odd screens and closed about 45-50 screens. We will be adding about 40 more screens this year and we will be closing down another 10-15 screens," Bijli told PTI here on the sidelines of the launch. The idea was to close down about 75 screens this year and add about 120, he said, adding "so we are on track". When asked about future expansion plans, Bijli said, "The following year we are looking at adding almost 100 screens per year." When asked about investments, he said next year's pipeline of 100 screens will entail a capital outlay of about Rs 200 crore. "We are looking at asset light model now

Investors like Adar Poonawalla may help smaller production firms gain scale

The Indian film business once had a well-oiled studio system but it imploded in the aftermath of the Second World War. Since then filmmakers have struggled to secure funding

Is Karthi a part of Suriya's Kanguva? Fans react to his unrecognisable look

Siva's Suriya, Bobby Deol and Disha Patani-starrer Kanguva was released in theatres on Nov 14. The film features a cameo by Suriya's brother, actor Karthi, and the fans react to his look

Diwali clash: Cinema owners struggle to allocate shows for big releases

From metro cities to Tier-2 and Tier-3 markets, theatres are feeling the heat as they navigate the high-stakes festive clash between huge films like Singham Again and Bhool Bhulaiyaa 3

Lights, Camera, Action: PVR Inox set to star in a profitable sequel

Coming soon: Blockbuster content pipeline and asset-light model promise a box-office hit for investors

Multiplex Association defends dynamic ticket pricing, ATP in 2023 at Rs 130

The Multiplex Association of India (MAI) on Wednesday defended "dynamic and flexible" cinema pricing, which fluctuates based on factors like location, day of the week, seat type, film format, and cinema format. Cinema exhibitors are now using sophisticated digital tools to stimulate audience demand and optimise pricing, said MAI while issuing a statement over the recent remarks by film maker Karan Johar. Brushing aside Johar's remarks, who alleged high pricing strategies by cinema exhibitors, the MAI statement quoting its President Kamal Gianchandani said the average ticket price (ATP) across all cinemas in India was Rs 130 per ticket. "The country's largest cinema chain, PVRINOX, reported an ATP of Rs 258 for the fiscal year 2023-24. Additionally, the Average Spend Per Head (SPH) on F&B at PVRINOX during this period stood at Rs 132," it said adding "This brings the total average expenditure for a family of four to Rs 1,560 significantly different from the Rs 10,000 figure carried

National Cinema Day 2024: Watch favourite movies in theatres at just Rs 99

On Sept 20, 2024, National Cinema Day will be providing movie lovers with an affordable theatre experience. The theatres will be offering movies at just Rs 99 on this day

Movie theatres count on 5-day long weekend to boost sales, occupancy

On August 15, Stree 2, Vedaa, Khel Khel Mein, Double iSMART (in Telugu, Hindi, and Tamil), and Thangalaan (in Tamil and Telugu) will be released

Recreating magic of single-screen: UP looks to revive closed cinema halls

UP Chief Minister Yogi Adityanath has asked officials to draft a blueprint to revive cinemas and facilitate construction of multiplexes and single-screen movie halls

69th SOBHA Filmfare Awards South 2024: Here's the complete list of nominees

The SOBHA Filmfare Awards honour the best movies in Telugu, Tamil, Kannada, and Malayalam cinema. The event will held on August 3, 2024

Cinema Lovers Day: Watch any movie at just Rs 99 today at select screens

Popular cinemas like PVR-INOX, Cinepolis, Miraj, CityPride, Asian, Mukta A2, Movie Time, MovieMax, Wave, M2K, Delite, are among those participating in this event

Panchayat Season 3 trailer out, get ready for a rib-tickling ride

The trailer for the third season of Panchayat is out. The trailer shows that guns are out in Phulera amid village politics

Film enthusiasts may need to wait longer as OTT services skip movie deals

OTT platforms have become circumspect, moved away from the traditional practice of signing movies before its theatrical release

No ads, only movies: PVR INOX launches ad-free screenings in metros

With advertisements no longer slicing into screening time, PVR Inox plans to schedule additional screenings per day

More than 157 million Indians bought 943 million movie tickets in 2023

Theatre-going population in India on the rise, says Ormax data

Our focus is to expand in South India, says Ajay Bijli, MD PVR Inox

Just after its launch in the IT city, PVR Inox managing director Ajay Bijli spoke on the company's screen additions, investment strategy, and growth plans

No Malayalam film will be given to PVR-owned screen or theatre: FEFKA

The Film Employees Federation of Kerala (FEFKA) on Saturday said that no Malayalam film will be given to any PVR owned screen or theatre till it compensates producers from the southern state for the loss suffered by them due to the multiplex company not showing films made by them across India. FEFKA general secretary Unnikrishnan B announced the decision at a press conference held here where noted producers like Blessy Ipe Thomas and Vineeth Sreenivasan were also present. Unnikrishnan said that there was an ongoing dispute between PVR and the film producer's association on the issue of virtual print fee (VPF) charged by the multiplex company. The producers' association decided not to give any films to PVR's new screen at Forum Mall till the dispute was resolved, he said. "As a countermeasure, PVR, with a cartel-like strategy, decided not to show any Malayalam film on any of the theatres or screens owned by them across India. This has caused a significant financial loss as well as .

PVR Inox lowers movie ticket prices to celebrate 'cinema lovers day'

Movie buffs can watch their favourite releases for a ticket price of Rs 99 in PVR INOX cinema chains on 'Cinema Lovers Day' this Friday. Viewers can watch new releases like "All India Rank", "Article 370", "Crackk" and "Teri Baaton Mein Aisa Uljha Jiya" and "Fighter" or take their pick from Hollywood releases like "Madame Web", "The Holdovers" and "Bob Marley-One Love", "Mean Girls" and "The Teachers Lounge" in the Hollywood bucket. Besides offering tickets at ? 99 for the mainstream seats, PVR INOX has tailored an attractive price structure for audiences looking to celebrate the Cinema Lovers Day in premium formats as well, the company said in a release. The cinema chain has reduced ticket price to Rs 199 for recliner seats and those keen on experiencing films in IMAX, 4DX, MX4D and gold category will also find ticket prices on discount. "Movies hold a special place in the hearts of Indian audiences, celebrated with unparalleled zeal. We are thrilled to further amplify this ...

Interim Budget: Continuity of policies strongest feature, says Ajay Bijli

Inclusive development through direct benefit transfers, empowering the youth, women empowerment, focusing on health and housing for all

Home and the world: What is behind unprecedented surge of 'Indian cinema'?

For years, Hindi and South Indian filmmakers tried their hand at pan-Indian films, but neither the storytellers nor the audiences were ready