Both companies have struggled as consumers have canceled cable-TV subscriptions in favor of a new generation of streaming services
Discovery shareholders would own 29% of the new company
Of the top 10 kids networks almost all - Viacom 18, WarnerMedia, Disney, Sony Yay, Discovery Kids, and Sun Network - have seen a rise of 20-100 per cent in viewership.
Bajaj will be based in Mumbai and report to Arthur Bastings, president and managing director of Discovery Networks Asia Pacific