The firm spent more on delivering orders as well as on ads and promotions; revenue up 31% to Rs 10,659 cr
Season saw a resurgence in consumption on renewed economic recovery post-pandemic
Flipkart saw 2x more sale; for Amazon, it was the biggest-ever in a single day
The sale will be across 50 brands, includes Aeropostale, Vero Moda, Crocs and Adidas