In a span of three months, owners of two big health food drinks Horlicks and Complan have said they are looking to exit the category. The move comes as a surprise to many.
ITC wants to expand its FMCG play and HUL has said food & refreshments is a strategic priority
The British giant may let go of Horlicks, an 83-year old brand and leader in the Rs 60-billion domestic health food drink market