Experts say the market is expected to shrink 20% because of the ASCI rules
British regulators said Friday that Instagram will clamp down on hidden advertising by social media influencers
With brands of all sizes, and across categories, leaning heavily on influencers, the world of online persuaders is in for a makeover
According to Influencer Marketing Report for 2018 by research agency Zefmo for the Indian market, nearly 92% of participants said that they would launch at least one influencer-led marketing campaign