Page 2 - Mondelez India

It is not all about sugar: Mondelez India MD Deepak Iyer

Per capita consumption in India is just 100 gms per person, way below the developed world

Mondelez renovates to stay young, healthy

The company looks to recruit new customers and hold on to old loyalists

Mondelez rejigs sales channel

The company is expanding its pan-India footprint with a focus on underpenetrated markets

Mondelez hits a sweet spot in chocolates

Market share of its premium brands is way ahead of competitors, despite stiff fight in the market

Mondelez expands chocolate portfolio

Marvellous Creations under Cadbury Dairy Milk will be the latest to hit stores by the third week of August

Top-level rejig at Mondelez India

Deepak Iyer replaces Chandramouli Venkatesan as MD

Mondelez India evaluating entry level biscuits market

Mondelez India Foods, part of Mondelez Internarional, is evaluating the entry level biscuits market in the country while it expects to continue growing in the premium biscuits market, said an official from the company.The biscuit market in India, according to global research firm Nielsen, is around Rs 25,000 crore per annum, of which the premium market is around 10-12 per cent. The company is currently present in premium biscuit segment with Cadbury Oreo and recently launched Cadbury Bournvita Biscuits.Speaking to the reporters while launching the light colored cream biscuit under the brand Golden Oreo, Chella Pandyan, associate director, marketing, Biscuits India and Kids Fuel AP, Mondelez India Foods Pvt Ltd said that the market share of Oreo alone is around 10 per cent of the premium biscuit market.When asked whether the company would look at launching products in the mass category, he said, "We are continuously evaluating that. We will be in a space where we will have higher ...