Page 2 - Pepperfry
Pepperfry raises Rs 2.5 billion from State Street Global Advisors
This is the highest amount of capital raised by an e-commerce furniture and home products company in India till date
 "Pepperfry raises Rs 2.5 billion from State Street Global Advisors")
Pepperfry eyes profit for the first time amid GST rates reduction
On expansion of its physical stores, he said, they already have 25 and will add 10 more by April
Offline is the new online for Pepperfry
How an online furniture brand is crafting an identity that travels the real and the virtual
 "Offline is the new online for Pepperfry")
PepperFry eyes Rs 3,500-cr gross merchandise value, breakeven in 3 years
The Mumbai-based marketplace will be looking for more funds again over next six months for expansion
Pepperfry plays contrarian, sticks to discounts to drive business
Co-founder says furniture business offers flexibility to offer differential pricing to hook customers to buy goods
Tapping into offline networks
Urban Ladder, Pepperfry, Livspace are stepping out of their virtual-only avatars to expand their brand footprint. But will this blunt their agility?
 "Tapping into offline networks")
Pepperfry.com raises Rs 210 crore from current investors
Funds will be used to scale firm's logistics and service network
 "Pepperfry.com raises Rs 210 crore from current investors")
Pepperfry raises Rs 210 crore to expand into smaller towns
Funding comes from existing investors Goldman Sachs, Bertelsmann India Investments, Norwest Venture Partners and Zodius Technology Fund
Pepperfry expects to break even by 2018-19
The company will enter the furniture service business early next year & may look at acquisitions in the logistics business
Pepperfry expects break even by Q1 of 2018-19
The company is planning to start furniture service business early next year, offering services to customers who bought furniture through them
 "Pepperfry expects break even by Q1 of 2018-19")
Pepperfry expects business break-even in an year's time
The 4-year old start-up has crossed Rs 1,000 crore mark in gross merchandise value last year
Pepperfry: Virtual bait for offline buyers
A new ad campaign by Pepperfry lures customers to junk the old habit of getting furniture made at home and opt for online shopping
PepperFry looks for a crowd-beating formula
The company refuses to play the discount game, even as it faces new competitors with deep pockets
