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Regional Media

Regional print media to grow 8-9% from ad revenue, lower costs: CRISIL

Increasing advertisement demand and lower newsprint costs drive revenue and profitability for regional newsprint media companies, says CRISIL Rating report

Regional print media to grow 8-9% from ad revenue, lower costs: CRISIL
Updated On : 25 Jul 2024 | 4:50 PM IST

Punjabi to Bangla: TV channels bet on regional languages for success

Bhojpuri, Punjabi, Gujarati, Odia are among the new languages driving growth and action in the television market

Punjabi to Bangla: TV channels bet on regional languages for success
Updated On : 03 Mar 2020 | 2:03 AM IST

The power of language: Southern states fire up the regional grid for M&E

Language viewing cuts across traditional and new media

The power of language: Southern states fire up the regional grid for M&E
Updated On : 25 Aug 2019 | 9:09 PM IST

Regional media groups pad up for an ad rush

Growing clout of tier-II and -III consumers has revived advertisers' interest in regional media, sparking off innovative alliances and brand initiatives

Regional media groups pad up for an ad rush
Updated On : 16 Oct 2016 | 8:06 PM IST