Volkswagen India Business

Volkswagen strengthens retail footprint with new store in Tamil Nadu

German automaker Volkswagen has inaugurated a new store in the city under its expansion drive in the state, strengthening its retail presence in the country. With the setting up of a new outlet at Ambattur in the city, the total network for the automobile major stands at 26 sales and 20 service facilities in Tamil Nadu. "The Chennai Metropolitan area is one of the key markets for Volkswagen in India. In 2023, our Virtus was one of the highest-selling sedans in this market. With this inauguration of our newest touchpoint in Chennai, we are emphasising our commitment to the rising need for premium, safe, and reliable vehicles throughout India..", Volkswagen Passenger Cars India Brand Director Ashish Gupta said in a company statement on Saturday. The new store 'KUN Capital Motors' is headed by Director Arun Uppuswami and has a five-car display and 25 service bays, among others. "Our long-standing partnership with Volkswagen has driven a highly successful mobility revolution in Tamil .

Volkswagen targets 2-3 times faster growth than Indian PV industry in 2024

The firm's India brand director, Ashish Gupta said Virtus itself is growing in its segment (sub-compact sedan) and its rising sales will also assist the company in reaching the 15% growth target

Volkswagen Group's Skoda eyes larger share in India with new small SUV

Volkswagen and Skoda, which form the bulk of sales for the Volkswagen Group, have a 2.2% market share in India

Volkswagen India onboards Centre's Kendriya Police Kalyan Bhandar scheme

Automaker Volkswagen India has partnered with Centre's Kendriya Police Kalyan Bhandar scheme to offer its products to personnel of central security agencies and their families. Under this initiative, Volkswagen India is making its entire range of cars available to beneficiaries of the KPKB scheme across the country. The KPKB scheme was launched as a welfare initiative by the Ministry of Home Affairs in 2006. It caters to serving and retired members of the Central Armed Police Forces and their families. Aimed at enhancing the accessibility of its portfolio of cars, this new initiative enables beneficiaries to experience world-class mobility with an even more reasonable price tag, the company said in a statement. Volkswagen retails the mid-size sedan Virtus, sports utility vehicle Taigun, and its premium SUV Tiguan in India. Some of the security forces covered under the scheme include the Border Security Forces, Central Reserve Police Force, Central Industrial Security Force, and ..

Volkswagen launches 'Sound' edition for Taigun, Virtus with enhanced audio

The new 'Sound' variants will be offered in four colour options, which include Lava Blue, Carbon Steel Grey, Wild Cherry Red, and Rising Blue

Volkswagen introduces Taigun 'Trail' edition as part of its GT range

GT refers to 'gran tourismo' or grand touring which refers to a vehicle that can deliver high performance for long-distance travels

VW to offer new features, benefits with Taigun, Virtus this festival season

Volkswagen (VW) will introduce twin electrically adjustable front seats (driver and co-driver) for its midsize SUV Taigun and sedan, Virtus

The cheapest Citroen becomes costlier by up to Rs 17,500; check details

Launched at a competitive price of Rs 5.71 lakh for its base model, Citroen positioned C3 as a mass-market car

Volkswagen focuses on premium products after selling 45% PVs in India

With nearly 45 per cent of passenger vehicles sold in India coming from models priced above Rs 10 lakh so far this year, German carmaker Volkswagen is focussing on premium products in the country following its global strategy, according to a senior company official. The company, which till about three to four years back was operating in a price bracket of Rs 6.5 lakh to Rs 7 lakh, has now moved up to an average price band of Rs 16 lakh offering feature-loaded products in order to meet the evolving customer demands. "For the industry, in 2018 around 18 per cent of the cars sold in India were above Rs 10 lakh. Last year it was at around 40 per cent and this year in first quarter it has already moved to about 43 to 45 per cent," Volkswagen Passenger Cars India Brand Director Ashish Gupta said in an interaction. He further said,"Customers are in a zone of no compromise. There is no compromise on features. There is no compromise on safety and regulation has also moved ahead." According

Volkswagen unveils Taigun with two variants, two limited editions

The Virtus GT plus (DSG and Manual) in an exclusive "Deep Black Pearl" finish will make up the "GT Limited collection"

Volkswagen partners ORIX for car leasing service in India

The company is offering customers car leasing from a minimum period of two years to a maximum period of four years

Diesel cars to be ousted of VW's line-up after BS-VI rolls out: Officials

This October, the company sold over 3,000 cars in the compact and small sedan segments which include the Polo and Vento models

Volkswagen group lines up 1 billion euros to launch six new models in India

If successful in India, the group may also look at exporting these to some of the select markets abroad

Pricing issues make it tough to roll out more small cars: Volkswagen India

Firm will remain focused on premium segment and look to reach a 3% share of the Indian market by 2020 from the present 1.5%