Sunday, March 16, 2025 | 08:55 PM ISTहिंदी में पढें
Business Standard
Notification Icon
userprofile IconSearch

President Biden's campaign plans to stay on TikTok despite divestment law

TikTok has more than 170 million American users, according to the company. The platform has a significant number of Gen-Z and millennial voters, crucial voting blocs for Democrats

Joe Biden, Biden

US President Joe Biden (Photo: Reuters)

Bloomberg

Listen to This Article

President Joe Biden’s campaign says it will continue to use its account on TikTok even after he signed legislation into law that forces its parent company, Beijing-based ByteDance Ltd., to sell its stake or face a ban in US app stores.
 
The legislation was included in a foreign aid package releasing long-stalled assistance for Ukraine and Israel. Biden expressed support for the divest-or-ban effort over concerns about Americans’ data security and privacy, even before it was tied to the package. 

The campaign is taking advanced security measures while using the social video platform, including by posting from separate devices, according to campaign officials who spoke on condition of anonymity to discuss their practices. Biden’s team says the presence on the app is part of a strategy to reach voters in as many arenas as possible, including online.

 

TikTok has more than 170 million American users, according to the company. The platform has a significant number of Gen-Z and millennial voters, crucial voting blocs for Democrats who were propelled to better-than-expected results in the 2022 midterms in part through youth turnout.

Watch: Why did the US Senate pass the bill to ban TikTok?

Don't miss the most important news and views of the day. Get them on our Telegram channel

First Published: Apr 24 2024 | 11:20 PM IST

Explore News